We sat down with photographer and our Autumn Winter 2019 campaign star, Indigo Lewin. Known for her irreverent and youthful style, Indigo captured our iconic Fringe Carnival Bag on a day out in London
How do you begin a new piece of work?
I begin a piece with one idea and it usually ends up being a manifestation of a completely different idea.
Tell us about the work you created for J&M Davidson and how your creative process worked?
I've been shooting all over London, I suppose my take on a still life is finding homes for the pieces outside of a closet.
Who has the biggest impact on your career?
I couldn't pick just one!
What's your favourite thing about being a Londoner?
The vastness of London, you can immerse yourself in a new neighbourhood and feel as if you are in a different city. Sometimes it feels endless.