next discover article J&M Davidson blog

Autumn Winter 2017

J&M Davidson launches the Autumn Winter 2017 collection, which brings together the rustic charm of the countryside with the careless chic of the city. Each piece is ready to make the journey from urban sprawl to green pastures, perfect for the woman that spends her days in the hustle and bustle, and her weekends striding through the greenery. Although she's a British girl at heart, this is a woman that embodies a devil-may-care style that effortlessly blends colour, pattern and style from a myriad of different eras and places.

Rural classics such as tweed and cowhide rub shoulders with precise tailoring, military stripes, and classic shapes that have been given the J&M Davidson trademark spin. The colour palette includes autumnal greens, petrol blues and burgundies, and there are flashes of pattern from traditional checks – always with a statement twist. As with all of the J&M Davidson pieces, this collection's influences encompass a broad cultural landscape – everything from the outspoken and outlandish style of 1960s bands, to classic silhouettes.

Materials such as tufted sheepskin and plush mohair are designed for days meandering across the moors, while oversized jumpers are as much for the journey down from the city as they are evenings spent in front of the fire. Peacoats take inspiration from the world of masculine tailoring, but incorporate feminine details. For the woman looking for a modern take on bohemian style, there's rich velvet fabrics, ready to be brought back down to earth with a strict red, navy and black stripe that trims bags. The J&M Davidson approach to dressing also sees the traditional trench coat updated in striking shiny black PVC.

Embodying the label's reputation for style that speaks volumes – without having to shout – the Autumn Winter 2017 collection makes an effortlessly bold statement. Its diverse range of influences come together to create pieces that feel familiar yet daring, and elegant yet still exuberant.

Discover the collection

twitter twitter pinterest